The power of Habit

Talking about habitual tendencies, there's great book out there which deserve to have 5 stars rating. it has so many experiments & research on people behavior and habitual tendencies.

For those who want to do self transformation on weight loss, quit smoking, drink alcohol, etc. i reckon you'll find it relevant with the approach.

The book titled The Power of Habit: Why We Do What We Do in Life and Business  it become more and more interesting. a good resource if you want to start a new transformation.There's also interesting fact about how the company used statistics to capture customer behavior in order to do analytic and approach to win the marketplace.